Designing magazines : inside periodical design, redesign, and branding / edited by Jandos Rothstein.

Format:

Book

Contributor:

Rothstein, Jandos.

Language:

English

Subjects (All):

Magazine design.

Physical Description:

x, 197 pages : illustrations ; 28 cm

Place of Publication:

New York : Allworth Press, [2007]

Summary:

How does a designer create graphic solutions to the behind-the-scenes editorial challenges at a magazine? "Designing Magazines" is the complete guide to understanding the inner workings of magazines and their day-to-day management--and a great guide to using that knowledge to create visually stunning, editorially effective magazines, in both new designs and rebranding. Thirty-five experienced editors, designers, and consultants, all at the top of their fields, present their insights on the goals and process of magazine design. Chapters focus on problems faced by designers, ethical considerations, the future of the field, and many more relevant but rarely discussed issues. A look at magazines that have risen above the crowd to achieve special social importance--and how design has been a part of that success--provides additional inspiration for magazine designers everywhere.

Contents:

Redesign, anyone? / John Brady

Designing small magazines of ideas / Alissa Levin

Imitation, Inc. / Greg Lindsay

Outside magazine / Kathy Martin O'Neil

Change is hard / an interview with Julie Ann Miller, editor, and Eric R. Roell, design/production director, of Science news

Print magazine / Joyce Rutter Kaye

Out of academia / an interview with Moisés Naím, editor of Foreign policy

Details / Steven Heller

Lost equity / Roger Black

Clients and cultures / an interview with Mario Garcia, principal of Garcia Media Inc.

Can a redesign improve the design staff? / Dan Zedek

Conversation : Speak's editor and art director discuss the magazine / Dan Rolleri

Inside magazine / Robert Newman

Governing magazine / Jandos Rothstein

Edward Leida / Greg Lindsay

Rich niche? / Scott Crawford

Redesigning your magazine in-house? a few reasons to think twice / Ron Reason

Esquire magazine in the sixties / an interview with George Lois

Spy magazine / an interview with Kurt Andersen, cofounder of Spy magazine

Wired magazine in the nineties / an interview with John Plunkett

Home erotic / Steven Heller

Left wanting / David Barringer

In defense of shoppers / Margaret Littman

Bored at 40,000 feet / Greg Lindsay

Briefs / Jandos Rothstein

Swinging on a shoestring / Hana Jung

A brief introduction to the use of grids in magazine design / Jandos Rothstein

Pacing / Jandos Rothstein

The ABCs of ASFs / Denise Reagan

Cover up / Steven Heller

Beyond zines / Pete Morelewicz

Are magazines more interactive than the Web? / Jandos Rothstein

Reaching the modern reader / Samir A. Husni, Ph.D

Art and design won't save publishing / Gilbert Cranberg.

Notes:

Includes index.

ISBN:

9781581154993

1581154992

OCLC:

138340913

Online:

Contributor biographical information

Publisher description