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Library management and marketing in a multicultural world : Proceedings of the 2006 IFLA Management and Marketing Section's Conference, Shanghai, 16-17 August, 2006 / edited by James L. Mullins.

LIBRA Z678 .I45 2006
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Format:
Book
Conference/Event
Contributor:
Mullins, James L., 1949-
International Federation of Library Associations and Institutions. Management and Marketing Section.
Conference Name:
IFLA Management and Marketing Section Conference (2006 : Shanghai, China)
Series:
IFLA publications 0344-6891 ; 125.
IFLA publications, 0344-6891 ; 125
Language:
English
Subjects (All):
Library administration--Congresses.
Library administration.
Libraries--Marketing--Congresses.
Libraries.
Libraries--Marketing.
Genre:
Conference papers and proceedings.
Physical Description:
xvi, 366 pages : illustrations ; 22 cm.
Place of Publication:
Mü̈nchen : Saur, 2007.
Notes:
Includes bibliographical references.
ISBN:
3598220324
9783598220326
OCLC:
144607780

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