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Radio's America : the Great Depression and the rise of modern mass culture / Bruce Lenthall.

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LIBRA PN1991.3.U6 L46 2007
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Format:
Book
Author/Creator:
Lenthall, Bruce.
Language:
English
Subjects (All):
Radio broadcasting--United States--History.
Radio broadcasting.
Radio broadcasting--Social aspects.
United States.
History.
Radio broadcasting--Social aspects--United States.
Physical Description:
x, 261 pages ; 24 cm
Place of Publication:
Chicago : University of Chicago Press, 2007.
Summary:
Orson Welles's greatest breakthrough into the popular consciousness occurred in 1938, three years before Citizen Kane, when his War of the Worlds radio broadcast succeeded so spectacularly that many listeners believed they were hearing a genuine report of an alien invasion-a landmark in the history of broadcasting's powerful relationship with its audience. In Radio's America, Bruce Lenthall documents the enormous impact that relationship had on the lives of Depression-era Americans. As many Americans came to feel overwhelmed by the vast world of the twentieth century, radio's capability to personalize an increasingly impersonal public arena made the medium hugely appealing. And Lenthall's discussions of such figures as President Franklin Roosevelt, proto-fascist Charles Coughlin, and medical quack John Brinkley offer revealing insight into how radio's ability to amplify individual voices held the potential to both manipulate and empower listeners at home. A unique exploration of how ordinary Americans first made broadcasting a part of their lives, Radio's America charts the formative years of our modern mass culture.
Contents:
Introduction: "The Story of the Century" 1
1 Radio's Challenges: Public Intellectuals and the Problem of Mass Culture 17
William Orton and the Mass-Consumption Critique 21
James Rorty and the Mass-Production Critique 30
African American Intellectuals and the Mass-Production Critique in Action 39
Related Solutions 43
Defenders of the Faith 46
2 Radio's Listeners: Personalizing Mass Culture 53
The Mass Audience Listens 56
Consumer Bargaining 63
"When You Can't Find a Friend, You've Still Got the Radio" 66
3 Radio's Democracy: The Politics of the Fireside 83
Roosevelt on the Radio 87
Radio Democracy: The Politics of Intimacy 92
Radio Democracy: The Politics of Information 98
Once and Future Ideals? 105
4 Radio's Champions: Strange Gods? 115
Radio Stars 118
Voices of the People 123
Power...Corrupts? 130
Limited Amplitude 137
5 Radio's Students: Media Studies and the Possibility of Mass Communication 143
Paul Lazarsfeld and Social Pragmatism's Hope 146
Herman Hettinger and Commercial Pragmatism's Faith 159
Theodor Adorno's Critical Theory: A Considerably Less Charitable View 165
6 Radio's Writers: A Public Voice in the Modern World 175
Art of the Air 177
Public Speech, Public Art, and Mass Communication 183
Modernism on the Air 193
Muffled Voices 201.
Notes:
Includes bibliographical references (pages 213-253) and index.
ISBN:
9780226471914
0226471918
9780226471921
0226471926
OCLC:
84838887

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