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Medicine and Madison Avenue / the National Humanities Center and the John W. Hartman Center for Sales, Advertising and Marketing History.
- Format:
- Book
- Language:
- English
- Subjects (All):
- History of Pharmacy.
- Household supplies.
- Drugs, Nonprescription.
- Advertising.
- History.
- Pharmacy.
- United States.
- Advertising--history.
- Nonprescription Drugs.
- Household Products.
- Pharmacy--United States--History--Databases.
- Advertising--United States--History--Databases.
- Drugs, Nonprescription--United States--Databases.
- Household supplies--United States--Databases.
- Medical Subjects:
- History of Pharmacy.
- United States.
- Advertising--history.
- Nonprescription Drugs.
- Household Products.
- Genre:
- Databases.
- Physical Description:
- polychrome
- Place of Publication:
- [Durham, N.C.] : Duke University, Rare Book, Manuscript, and Special Collections Library, [2002]
- System Details:
- Mode of access: World Wide Web.
- text file
- Summary:
- This website explores the complex relationships between modern medicine and modern advertising, or "Madison Avenue," as the latter is colloquially termed. The Medicine and Madison Avenue Project presents images and database information for approximately 600 health-related advertisements printed in newspapers and magazines.
- Notes:
- Title from caption (viewed Mar. 16, 2002).
- Includes bibliographical references.
- OCLC:
- 49375923
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