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Arbitron replication : a study of the reliability of broadcast ratings / American Research Bureau, inc.

LIBRA HE8700.7.A8 A55
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Format:
Book
Author/Creator:
American Research Bureau.
Language:
English
Subjects (All):
Arbitron television audience estimates.
Television programs--United States--Rating.
Television programs.
Television viewers--United States.
Television viewers.
United States.
Physical Description:
113 pages ; 23 cm
Place of Publication:
New York : The Bureau, 1974.
Notes:
"We investigated the reliability of Arbitron television audience estimates using a national sample of television households."--p. 13.
OCLC:
2909760

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