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Information architecture for the World Wide Web / Louis Rosenfeld and Peter Morville.

LIBRA TK5105.888 .R67 2007
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LIBRA TK5105.888 .R67 2007
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Available from offsite location This item is stored in our repository but can be checked out.

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Format:
Book
Author/Creator:
Rosenfeld, Louis.
Contributor:
Morville, Peter.
Edith E. Clark Endowment Fund.
Language:
English
Subjects (All):
Web sites--Design.
Web sites.
Physical Description:
xix, 504 pages: illustrations ; 24 cm
Edition:
Third edition.
Place of Publication:
Farnham : O'Reilly, [2007]
Summary:
The post-Ajaxian Web 2.0 world of wikis, folksonomies, and mashups makes well-planned information architecture even more essential. How do you present large volumes of information to people who need to find what they're looking for quickly? This classic primer shows information architects, designers, and web site developers how to build large-scale web sites that are manageable, appealing, and easy to navigate.
This new edition of Information Architecture for the World Wide Web is thoroughly updated to address emerging technologies-with recent examples, new scenarios, and information on best practices-yet it maintains its focus on fundamentals. Topics range from aesthetics to mechanics and include: An overview of information architecture for both newcomers and experienced practitioners. The fundamental components of an architecture, demonstrating the interconnected nature of these systems, with updates for tagging, folksonomies, social classification, and guided navigation. Tools, techniques, and methods that take you from research to strategy and design to implementation. This edition discusses blueprints, wireframes, and the role of diagrams in the design phase. A series of short essays that provide practical tips and philosophical advice for those who work on information architecture. The business of practicing and promoting information architecture, including recent lessons on how to handle enterprise architecture. Case studies on the evolution of two large and very different information architectures, illustrating best practices along the way. With an emphasis on goals and approaches over tactics or technologies, this enormously popular book gives you knowledge about information architecture with a framework that allows you to learn new approaches-and unlearn outmoded ones.
Contents:
Part I Introducing Information Architecture
1 Defining Information Architecture 3
Tablets, Scrolls, Books, and Libraries 6
Explaining IA to Others 8
What Isn't Information Architecture? 9
Why Information Architecture Matters 11
Bringing Our Work to Life 12
2 Practicing Information Architecture 16
Do We Need Information Architects? 17
Who's Qualified to Practice Information Architecture? 18
Information Architecture Specialists 23
Practicing Information Architecture in the Real World 24
What Lies Ahead 28
3 User Needs and Behaviors 30
The "Too-Simple" Information Model 31
Information Needs 33
Information-Seeking Behaviors 35
Learning About Information Needs and Information-Seeking Behaviors 38
Part II Basic Principles of Information Architecture
4 The Anatomy of an Information Architecture 41
Visualizing Information Architecture 41
Information Architecture Components 49
5 Organization Systems 53
Challenges of Organizing Information 54
Organizing Web Sites and Intranets 58
Organization Schemes 59
Organization Structures 69
Social Classification 77
Creating Cohesive Organization Systems 80
6 Labeling Systems 82
Why You Should Care About Labeling 83
Varieties of Labels 86
Designing Labels 98
7 Navigation Systems 115
Types of Navigation Systems 116
Gray Matters 117
Browser Navigation Features 117
Building Context 118
Improving Flexibility 120
Embedded Navigation Systems 122
Supplemental Navigation Systems 131
Advanced Navigation Approaches 139
8 Search Systems 145
Does Your Site Need Search? 145
Search System Anatomy 149
Search Is Not an IT Thing 150
Choosing What to Search 151
Search Algorithms 158
Query Builders 161
Presenting Results 163
Designing the Search Interface 178
9 Thesauri, Controlled Vocabularies, and Metadata 193
Metadata 194
Controlled Vocabularies 194
Technical Lingo 204
A Thesaurus in Action 206
Types of Thesauri 209
Thesaurus Standards 213
Semantic Relationships 215
Preferred Terms 217
Polyhierarchy 219
Faceted Classification 221
Part III Process and Methodology
10 Research 231
Process Overview 232
A Research Framework 233
Users 246
Participant Definition and Recruiting 251
User Research Sessions 254
In Defense of Research 261
11 Strategy 264
What Is an Information Architecture Strategy? 265
Strategies Under Attack 266
From Research to Strategy 268
Developing the Strategy 269
Work Products and Deliverables 273
The Strategy Report 279
The Project Plan 288
Presentations 288
12 Design and Documentation 291
Guidelines for Diagramming an Information Architecture 292
Communicating Visually 294
Blueprints 296
Wireframes 307
Content Mapping and Inventory 313
Content Models 317
Controlled Vocabularies 324
Design Collaboration 326
Putting It All Together: Information Architecture Style Guides 329
Part IV Information Architecture in Practice
13 Education 335
Transition in Education 336
A World of Choice 336
But Do I Need a Degree? 337
The State of the Field 338
14 Ethics 340
Ethical Considerations 341
Shaping the Future 344
15 Building an Information Architecture Team 345
Destructive Acts of Creation 346
Fast and Slow Layers 347
Project Versus Program 348
Buy or Rent 349
Do We Really Need to Hire Professionals? 350
The Dream Team 352
16 Tools and Software 354
A Time of Change 354
Categories in Chaos 355
Questions to Ask 361
Part V Information Architecture in the Organization
17 Making the Case for Information Architecture 365
You Must Sell 365
The Two Kinds of People in the World 366
Running the Numbers 367
Talking to the Reactionaries 371
Other Case-Making Techniques 373
The Information Architecture Value Checklist 376
18 Business Strategy 378
The Origins of Strategy 379
Defining Business Strategy 380
Strategic Fit 382
Exposing Gaps in Business Strategy 384
One Best Way 385
Many Good Ways 385
Understanding Our Elephant 387
Competitive Advantage 389
The End of the Beginning 390
19 Information Architecture for the Enterprise 392
Information Architecture, Meet the Enterprise 392
What's the Goal of EIA? 394
Designing an Enterprise Information Architecture 397
EIA Strategy and Operations 411
Doing the Work and Paying the Bills 416
Timing Is Everything: A Phased Rollout 421
A Framework for Moving Forward 426
20 MSWeb: An Enterprise Intranet 429
Challenges for the User 430
Challenges for the Information Architect 431
We Like Taxonomies, Whatever They Are 432
Benefits to Users 454
MSWeb's Achievement 459
21 evolt.org: An Online Community 460
evolt.org in a Nutshell 461
Architecting an Online Community 461
The Participation Economy 462
How Information Architecture Fits In 471
The "Un-Information Architecture" 474
Appendix Essential Resources 475.
Notes:
Previous ed.: 2002.
Includes bibliographical references and index.
Local Notes:
Acquired for the Penn Libraries with assistance from the Edith E. Clark Endowment Fund.
ISBN:
0596527349
9780596527341
OCLC:
78782963

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