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How television ratings work / produced, narrated and edited by Laurence Jankowski.
Annenberg Circulation Desk VHS HE8700.65 .H68 1998
Available
- Format:
- Video
- Series:
- Mass communication (Golden, Colo.)
- Communication textbook series. Mass communication
- Mass communication
- Language:
- English
- Subjects (All):
- Television programs--Rating--Methodology.
- Television programs.
- Television programs--Rating.
- Genre:
- Educational films.
- Video recordings.
- Physical Description:
- 1 videocassette (20 min.) : sound, color ; 1/2 in.
- 1/2 in.
- polychrome
- Place of Publication:
- Golden, Colo. : Instructional Video, [1998]
- System Details:
- VHS.
- analog
- magnetic
- VHS
- Summary:
- Describes how television ratings are determined by using randomly selected households across America. Shows how sampling takes place and how homes are selected to participate.
- Participant:
- Narrator, Laurence Jankowski.
- Credits:
- Editor, Laurence Jankowski.
- OCLC:
- 42883325
- Publisher Number:
- IVWTVR97 Instructional Video
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