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Japan, a modern retail superpower / by Roy Larke and Michael Causton.
Lippincott Library HF5429.6.J3 L368 2005
Available
- Format:
- Book
- Author/Creator:
- Larke, Roy, 1962-
- Language:
- English
- Subjects (All):
- Retail trade--Japan--Management.
- Retail trade.
- Consumers--Japan.
- Consumers.
- Management.
- Japan.
- Physical Description:
- xvii, 279 pages : illustrations ; 23 cm
- Place of Publication:
- New York : Palgrave Macmillan, 2005.
- Summary:
- Japan is the second largest consumer market in the world and thus an essential market for overseas retail expansion. This book provides an excellent starting point for companies making an initial consideration of the Japanese market, and acts as a reference and learning resource for those already operating there.
- Notes:
- Includes bibliographical references (pages 267-269) and indexes.
- Local Notes:
- Acquired for the Penn Libraries with assistance from the Lawrence A. Medansky Memorial Book Fund.
- ISBN:
- 1403996709
- OCLC:
- 60421078
- Publisher Number:
- 9781403996701
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