1 option
Corporate public affairs : interacting with interest groups, media, and government / Otto Lerbinger.
- Format:
- Book
- Author/Creator:
- Lerbinger, Otto.
- Series:
- LEA's communication series
- Language:
- English
- Subjects (All):
- Corporations--Public relations.
- Corporations.
- Corporations--Political activity.
- Social responsibility of business.
- Physical Description:
- xviii, 477 pages : illustrations ; 24 cm.
- Place of Publication:
- Mahwah, N.J. : Lawrence Erlbaum, 2006.
- Summary:
- This volume examines the functions and responsibilities of the role of public affairs and explores approaches to dealing with the primary constituencies (interest groups, media, government). For students, scholars, and practitioners in public relations and business.
- Notes:
- Includes bibliographical references and indexes.
- ISBN:
- 0805856420
- 0805856439
- OCLC:
- 58789046
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.