Essentials of strategic management / J. David Hunger, Thomas L. Wheelen.

Format:

Book

Author/Creator:

Hunger, J. David, 1941-

Contributor:

Wheelen, Thomas L.

Language:

English

Subjects (All):

Strategic planning.

Case method.

Physical Description:

xi, 203 pages : illustrations ; 24 cm

Edition:

Second edition.

Place of Publication:

Upper Saddle River, N.J. : Prentice Hall, [2001]

Summary:

Rigorous yet manageable, the book's ten carefully crafted chapters include examples, thought-provoking vignettes, and relevant research studies all geared to help you understand the key topics in strategic management.

This new edition will show you:

The cncept of the learning organization as a way to involve everyone in strategic management. The impact of hyper-competition on industry analysis and competitive strategy. How value chain analysis can be used to assess a company's strengths and weaknesses. The importance of core and distinctive competencies.

For more information on learning and teaching aids available with this Second Edition, visit: www.prenhall.com/phbusiness

Contents:

Continuing Features from the First Edition ix

Features New to this Edition x

Instructor's Manual x

Chapter 1 Basics of Strategic Management 1

1.1 The Study of Strategic Management 2

1.2 Initiation of Strategy: Triggering Events 4

1.3 Basic Model of Strategic Management 5

1.4 Strategic Decision Making 11

Chapter 2 Corporate Governance and Social Responsibility 17

2.1 Corporate Governance: Role of the Board of Directors 18

2.2 Corporate Governance: The Role of Top Management 24

2.3 Social Responsibilities of Strategic Decision Makers 26

Chapter 3 Environmental Scanning and Industry Analysis 31

3.1 Environmental Scanning 32

3.2 Industry Analysis: Analyzing the Task Environment 38

3.3 Competitive Intelligence 47

3.4 Forecasting 48

3.5 Synthesis of External Factors: EFAS 50

Chapter 4 Internal Scanning: Organizational Analysis 54

4.1 Resource-Based View of the Firm 54

4.2 Value-Chain Analysis 57

4.3 Scanning Internal Resources 59

4.4 Synthesis of Internal Factors: IFAS 70

Chapter 5 Strategy Formulation: Situation Analysis and Business Strategy 74

5.1 Situational (SWOT) Analysis 75

5.2 Review of Mission and Objectives 78

5.3 Generating Alternative Strategies Using a TOWS Matrix 79

5.4 Business Strategies

Chapter 6 Strategy Formulation: Corporate Strategy 94

6.1 Directional Strategy 95

6.2 Portfolio Analysis 101

6.3 Corporate Parenting 106

Chapter 7 Strategy Formulation: Functional Strategy and Strategic Choice 111

7.1 Functional Strategy 112

7.2 Strategies to Avoid 118

7.3 Strategic Choice: Selection of the Best Strategy 119

7.4 Development of Policies 123

Chapter 8 Strategy Implementation: Organizing for Action 126

8.1 What is Strategy Implementation? 127

8.2 Who Implements Strategy? 128

8.3 What Must Be Done? 128

8.4 How is Strategy to Be Implemented? Organizing for Action 129

8.5 International Issues in Strategy Implementation 140

Chapter 9 Strategy Implementation: Staffing and Leading 144

9.1 Staffing 145

9.2 Leading 149

Chapter 10 Evaluation and Control 158

10.1 Evaluation and Control in Strategic Management 159

10.2 Measuring Performance 159

10.3 Strategic Information Systems 166

10.4 Guidelines for Proper Control 167

10.5 Strategic Incentive Management 168

Chapter 11 Suggestions for Analysis 173

11.1 The Case Method 173

11.2 Frameworks for Case Analysis 173

11.3 Library and Internet Research 174

11.4 Financial Analysis: A Place to Begin 174

11.5 Using the Strategic Audit in Case Analysis 180

Appendix 11.A Suggested Techniques for Case Analysis and Presentation 182

A. Case Analysis 182

B. Written Report 183

C. Oral Presentation By Teams 184

Appendix 11.B Resources for Case Library Research 185

A. Company Information 185

B. Economic Information 185

C. Industry Information 186

D. Directory and Index Information on Companies and Industries 186

E. Ratio Analysis Information 186

F. On-Line Information 186

Appendix 11.C Strategic Audit of a Corporation 188.

Notes:

Includes bibliographical references and index.

ISBN:

0130196002

OCLC:

44067002