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Diagnostic marketing : finding and fixing critical problems / by C. Davis Fogg.
LIBRA HF5415 .F563 1985
Available from offsite location
- Format:
- Book
- Author/Creator:
- Fogg, C. Davis.
- Language:
- English
- Subjects (All):
- Marketing.
- Physical Description:
- xiii, 285 pages : illustrations ; 24 cm
- Place of Publication:
- Reading, Mass. : Addison-Wesley, 1985.
- Notes:
- Includes index.
- ISBN:
- 0201115069 :
- OCLC:
- 10998773
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