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The Dartnell marketing manager's handbook / edited by Steuart Henderson Britt and Norman F. Guess.

Lippincott Library HF5415 .D34 1983
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Format:
Contributor:
Language:
English
Subjects (All):
Genre:
  • Handbooks and manuals.
Physical Description:
1293 pages : illustrations ; 23 cm
Edition:
Second edition.
Other Title:
Marketing manager's handbook.
Place of Publication:
Chicago : Dartnell Corporation, [1983]
Notes:
  • Spine title: Marketing manager's handbook.
  • Includes bibliographies and index.
ISBN:
0850131359
OCLC:
9491897

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