Web search savvy : strategies and shortcuts for online research / Barbara G. Friedman.

Format:

Book

Author/Creator:

Friedman, Barbara, 1963-

Series:

LEA's communication series

Language:

English

Subjects (All):

Internet searching.

Journalism--Data processing.

Journalism.

Physical Description:

xv, 223 pages : illustrations ; 26 cm.

Place of Publication:

Mahwah, N.J. : Lawrence Erlbaum, 2005.

Summary:

Web Search Savvy: Strategies and Shortcuts for Online Research provides readers of all skill levels with efficient search strategies for locating, retrieving, and evaluating information on the Internet. Utilizing her experience as a reporter working on deadline, author Barbara G. Friedman offers the most effective methods for finding useful and trustworthy data online, and presents these techniques in a straightforward, user-friendly manner. Anyone who uses the Internet for research will find much of value here, including techniques that harness the power of advanced searches to optimize search results, avoid advertising clutter, and locate low- or no-cost databases. Screen captures and diagrams illustrate the steps, rationale, and results to accompany various search strategies. Responding to the increasingly "corporatized" Internet environment, this book emphasizes techniques that make the Web work for individuals rather than for advertisers, such as choosing the most appropriate search engine for the job and tweaking its advanced options to narrow a search and optimize results; identifying cost-free sources of online data; using creative approaches to locate information; evaluating the integrity of online data; and protecting the privacy of the researchers and the researched. Web Search Savvy is an essential resource for students, scholars, and practitioners in journalism and mass communications, and it offers practical and useful guidance for anyone researching information online.

Contents:

Chapter 2 When Seconds Count: Search Engine Strategies 19

Chapter 3 Skipping the Middleman: Alternate Ways to Find Information 43

Chapter 4 Staying Connected: Mailing Lists, Newsletters, Newsgroups, and Web Logs 61

Chapter 5 Finding out About People 99

Chapter 6 Finding and Using Databases 131

Chapter 7 Evaluating the Information you Find 155

Appendix A Finding People 173

Appendix B Internet Domains and Country Codes 177

Screen Capture Information 201.

Notes:

Includes bibliographical references and indexes.

ISBN:

0805838597

0805838600

OCLC:

53476483