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Transnational television, cultural identity and change : when STAR came to India / Melissa Butcher.

Lippincott Library HE8700.9.I5 B87 2003
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Format:
Book
Author/Creator:
Butcher, Melissa, 1966-
Language:
English
Subjects (All):
Television broadcasting--India.
Television broadcasting.
Group identity.
Youth.
Television broadcasting--Social aspects.
India.
Television broadcasting--Social aspects--India.
Youth--India--Attitudes.
Youth--India--Interviews.
Social change--India.
Social change.
Group identity--India.
Genre:
Interviews.
Physical Description:
321 pages : illustrations ; 23 cm
Place of Publication:
New Delhi ; Thousand Oaks, Calif. : Sage Publications, 2003.
Contents:
The Research Question 16
Constructing Cultural Space 18
Cultural Strategies of Identity 28
The Study 35
Chapter 2 Redefining Indian Television 49
The Post-Independence Era 49
The Impact of the Image 58
The Post-liberalisation Era 62
Redefining the Image of India 77
Chapter 3 Cultural Strategies of Identity 87
The Modern Individual 87
Cultural Strategies of Identity 93
Redefining Tradition 97
Chapter 4 Cultural Change in India 111
Redefining Indianness 111
The Continuity and Disjunction of Indian Identity 122
Contesting Indian Identity in a Global World 139
Chapter 5 Mediating Identity: Transnational Television and Cultural Change 147
Transnational Media Corporation Practice in a Global Era 148
Active Audiences and the Construction of Meaning 152
The Construction of the Local 156
The Impact of Television on Cultural Change in India 163
Chapter 6 Shifting Cultural Space and the Formation of New Identities 181
The Delineation of Space 181
Boundaries and Limit Images 184
The Compression of Space 189
The Generation of Multiple Identities 195
Orientation at the Point of Comfort 201
Chapter 7 Cleaving India: New Oppositions and Familiarities 209
Space Binding: The Construction of an Immoral West 209
Space Dislocation: The Creation of New Familiarities 214
The 'Chutneyfication of Identity' 227
Chapter 8 India According to Miss World 239
Identity and the Body 240
Miss World 1996 245
A Transgressive Ms 250
Chapter 9 The Dimensions of Cultural Change 265
Describing Cultural Change 266
The Changing Experience of Space 270
The Impact of Transnational Television 273
Controlling the Direction of Change 276
Contesting the Global/the Local 284
Between Release and Restraint: The Formation of New Subjectivity in India 286
Appendix I Summary of Focus Groups 293
Appendix II First and Second Generation Interviewees 298.
Notes:
Includes bibliographical references (pages [304]-314) and index.
ISBN:
0761997660
0761997679
8178292491
8178292505
OCLC:
51817603

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