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Madison & Vine : why the entertainment and advertising industries must converge to survive / Scott Donaton.

Lippincott Library HF5821 .D545 2004
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Format:
Book
Author/Creator:
Donaton, Scott.
Language:
English
Subjects (All):
Advertising--United States.
Advertising.
United States.
Performing arts--United States.
Performing arts.
Physical Description:
xvii, 202 pages ; 21 cm
Other Title:
Madison and Vine
Place of Publication:
New York : McGraw-Hill, [2004]
Notes:
Includes bibliographical references (pages 187-193) and index.
ISBN:
0071436847
OCLC:
55208474

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