2 options
The ... entertainment, media & advertising market research handbook.
LIBRA GV174 .E58 6th ed. (2004); 2007
Available from offsite location
Annenberg Library - Reference GV174 .E58 2009
Available
- Format:
- Journal/Periodical
- Language:
- English
- Subjects (All):
- Leisure--Research--United States--Handbooks, manuals, etc.
- Leisure.
- Advertising--Research--United States--Handbooks, manuals, etc.
- Advertising.
- Marketing research--Handbooks, manuals, etc.
- Marketing research.
- Advertising--Research.
- Leisure--Research.
- United States.
- Genre:
- Handbooks and manuals.
- Physical Description:
- volumes : illustrations ; 28 cm
- Annual
- Began in 2006.
- Other Title:
- Entertainment, media and adverting market research handbook
- Place of Publication:
- Loganville, GA : Richard K. Miller & Associates
- Notes:
- Description based on: 2007.
- Latest issue consulted: 2009.
- Issue for <2009-> called also <10th ed.->
- Issued also with identical content as: Entertainment, cultural and leisure market research handbook; and: Entertainment, sports and leisure market research handbook; in continuation of: Entertainment and leisure market research handbook.
- Other Format:
- Entertainment, media & advertising market research handbook
- ISSN:
- 1946-066X
- OCLC:
- 48578755
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.