Singular and different : business in China past, present, and future / Ian Rae and Morgen Witzel.

Format:

Book

Author/Creator:

Rae, Ian, 1929-

Contributor:

Witzel, Morgen.

Language:

English

Subjects (All):

Business enterprises--China.

Business enterprises.

Organizational behavior.

China.

Corporate culture--China.

Corporate culture.

Organizational behavior--China.

Intercultural communication--China.

Intercultural communication.

Investments, Foreign--China.

Investments, Foreign.

Language and culture--China.

Language and culture.

China--Commerce.

Commerce.

China--History.

History.

Physical Description:

viii, 173 pages : 1 map ; 23 cm

Place of Publication:

Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2004.

Summary:

The West cannot afford to ignore China. Not only is China one of the few markets in the world that is still showing healthy signs of growth, but Chinese companies are increasingly coming out into the wider world and competing with Western firms on their own turf. China is the coming economic superpower of the twenty-first century, and now is the time to start understanding China and building relationships to it. This book aims to describe some features of the Chinese business environment and culture, including the origins and development of that culture, and introduce Western business people to some of the key features, as well as some of the less obvious ones. It offers cautionary tales and warnings of risk, along with advice on how the latter can be overcome. It breaks down a number of misconceptions about China and offers managers a more realistic view of management in China today.

Notes:

Includes bibliographical references (pages 163-166) and index.

ISBN:

1403917221

OCLC:

53138734