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Theory of media literacy : a cognitive approach / W. James Potter.
Table of contents Available online
View onlineLIBRA P96.M4 P685 2004
Available from offsite location
- Format:
- Book
- Author/Creator:
- Potter, W. James.
- Language:
- English
- Subjects (All):
- Media literacy.
- Physical Description:
- xi, 307 pages : illustrations ; 23 cm
- Place of Publication:
- Thousand Oaks, Calif. : Sage Publications, [2004]
- Contents:
- Why do we need a theory of media literacy?
- Explicating the construct of media literacy
- Definitions and distinctions
- The media literacy model
- Foundational knowledge structures
- The personal locus
- Competencies and skills of media literacy
- The filtering task
- The meaning-matching task
- The meaning-construction task
- Traps in meaning construction
- Practices.
- Notes:
- Includes bibliographical references (pages 265-287) and index.
- ISBN:
- 0761929517
- 0761929525
- OCLC:
- 53896574
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