Managing international trade and investment : casebook / Debora L. Spar.

Format:

Book

Author/Creator:

Spar, Debora L.

Contributor:

Simon Nelson Patten Fund.

Language:

English

Subjects (All):

International trade--Case studies.

International trade.

Investments, Foreign.

Investments, Foreign--Case studies.

International business enterprises--Case studies.

International business enterprises.

Genre:

Case studies.

Physical Description:

viii, 459 pages : illustrations, maps ; 28 cm

Place of Publication:

London : Imperial College Press, [2003?]

Summary:

Despite the ease with which it is often conducted, doing business across borders is not the same as doing it at home. Rather, it entails a whole new set of managerial challenges: re-assessing competitive advantage; evaluating diverse political environments and legal structures; considering the impact of currency fluctuations and trading regimes; and understanding widely disparate cultures and business norms. Using the cases presented in this book, instructors can help their students build a framework of analysis that will enable them to understand the challenges of international trade and investment and master the opportunities these represent.

Contents:

Course Overview vii

Part I Firms in the Global Economy: The Fundamentals of Trade and Investment

Lenzing AG: Expanding in Indonesia (9-796-099) 3

Microsoft in the People's Republic of China, 1993 (9-795-115) 26

Japan's Automakers Face Endaka (9-796-030) 44

Note on Operating Exposure to Exchange-Rate Changes (9-288-018) 62

Part II The Rules of the Game: National Policy and Firm Response

Layton Canada (9-796-108) 75

Note on Export Controls (9-384-008) 88

Chiquita Brands International (A) (9-797-015) 92

Toys "R" Us Japan (9-796-077) 114

Note on Foreign Direct Investment (9-795-031) 134

White Nights and Polar Lights: Investing in the Russian Oil Industry (9-795-022) 147

Note on Political Risk Analysis (9-798-022) 172

Busang (A): River of Gold (9-798-002) 184

Forever: DeBeers and U.S. Antitrust Law (9-700-082) 208

Note on Rules (9-799-013) 233

Part III Rules of the International Level

Regarding NAFTA (9-797-013) 259

Union Carbide's Bhopal Plant (A) (9-795-070) 273

The Burma Pipeline (9-798-078) 290

Hitting the Wall: Nike and International Labor Practices (9-700-047) 314

Part IV International Trade in the Age of Information

Pfizer: Global Protection of Intellectual Property (9-392-073) 339

Being There: Sony Corporation and Columbia Pictures (9-795-025) 368

BSkyB (9-798-077) 389

Ruling the Net (HBR Reprint 96309) 408

Network Associates: Securing the Internet (9-799-087) 417

Singapore's Trade in Services (9-796-135) 437.

Notes:

Includes bibliographical references.

Local Notes:

Acquired for the Penn Libraries with assistance from the Simon Nelson Patten Fund.

Presented by The American Academy of Political and Social Science in memory of Simon Nelson Patten; 2003/2004

ISBN:

1860942946

OCLC:

53069584