2 options
Kmart's ten deadly sins : how incompetence tainted an American icon / Marcia Layton Turner.
Lippincott Library HF5429.215.U6 T87 2003
Available
- Format:
- Book
- Author/Creator:
- Turner, Marcia Layton.
- Language:
- English
- Subjects (All):
- K-Mart Corporation--Management.
- K-Mart Corporation.
- Management.
- Business failures--United States--Case studies.
- Business failures.
- United States.
- Genre:
- Case studies.
- Physical Description:
- xiv, 256 pages ; 24 cm
- Place of Publication:
- Hoboken, N.J. : John Wiley & Sons, [2003]
- Summary:
- "Kmart's Ten Deadly Sins" spins an intriguing tale of the missteps of a retail giant who once had the industry in the palm of its hand.
- Contents:
- Brand mismanagement
- Lack of customer knowledge
- Underestimating Wal-Mart
- Lousy locations
- Ignoring store appearance
- Technology aversion
- Supply chain disconnect
- Lack of focus
- Strategy du jour
- Repeating the same mistakes
- Conclusion
- can its sins be forgiven?
- Notes:
- Includes bibliographical references (pages 237-245) and index.
- ISBN:
- 0471435937
- OCLC:
- 51898831
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.