International and development communication : a 21st-century perspective / Bella Mody, editor.

Format:

Book

Contributor:

Mody, Bella.

Language:

English

Subjects (All):

Communication, International.

Communication--Developing countries.

Communication.

Developing countries.

Intercultural communication.

Physical Description:

xi, 304 pages : illustrations ; 26 cm

Place of Publication:

Thousand Oaks, Calif. : Sage Publications, [2003]

Summary:

International and Development Communication: A 21st Century Perspective examines the exciting field of international and development communication and illustrates how this field of study is composed and how it has grown. Derived from the successful "Handbook of International and Intercultural Communication, Second Edition," this book opens with an updated and expanded introduction by Bella Mody, showcasing the effects of globalization, and contains those chapters from the Handbook that deal with international and development communication.

The book, divided into two parts, revolves around media institutions and the conditions under which they have been used by the state and private capital. Part One covers international communication and presents the thinking of several well-known authors from areas such as South Asia, East Asia, Europe, and North America. Part Two focuses on development communication applications by various active researchers and professors, drawn from Latin America, South Asia, and North America.

Contents:

Foreword: Global and Local Influences on the Shape of Media Institutions vii

Part I International Communication

Introduction to International Communication / Bella Mody 1

1. Theory and Research in International Communication: An Historical and Institutional Account / Stephen D. McDowell 5

2. Media Corporations in the Age of Globalization / Edward Comor 19

3. Global Communication Orders / Oliver Boyd-Barrett 35

4. Mediated War, Peace, and Global Civil Society / Thomas L. Jacobson, Won Yong Jang 53

5. Transnational Advertising / K. Viswanath, Liren Benjamin Zeng 69

6. Differing Traditions of Research on International Media Influence / Bella Mody, Anselm Lee 91

7. From the Modern to the Postmodern: The Future of Global Communications Theory and Research in a Pandemonic Age / Sandra Braman 109

Part II Development Communication

Introduction to Development Communication / Bella Mody 125

8. Theories of Development Communication / Srinivas R. Melkote 129

9. State, Development, and Communication / Silvio Waisbord 147

10. Development Communication Campaigns / Leslie B. Snyder 167

11. Communication Technology and Development: Instrumental, Institutional, Participatory, and Strategic Approaches / J. P. Singh 189

12. Participatory Approaches to Communication for Development / Robert Huesca 209

13. Development Communication as Marketing, Collective Resistance, and Spiritual Awakening: A Feminist Critique / H. Leslie Steeves 227

14. International Development Communication: Proposing a Research Agenda for a New Era / Karin Gwinn Wilkins 245

Part III A Retrospective Prospective

15. Looking Back, Looking Forward / Everett M. Rogers, William B. Hart 261.

Notes:

Includes bibliographical references and indexes.

ISBN:

0761929010

OCLC:

51810709