New strategies for educational fund raising / edited by Michael J. Worth ; foreword by Vance T. Peterson.

Format:

Book

Contributor:

Worth, Michael J.

Series:

American Council on Education/Praeger series on higher education

ACE/Praeger series on higher education

Language:

English

Subjects (All):

Educational fund raising--United States.

Educational fund raising.

United States.

Universities and colleges--United States--Finance.

Universities and colleges.

Finance.

Physical Description:

xxix, 418 pages ; 25 cm.

Place of Publication:

Westport, CT : Praeger, 2002.

Summary:

In this sequel to his highly respected and practical 1993 book on fund raising, Worth and his group of authoritative contributors cover areas that did not even exist in this field in 1993, including the concepts of 'principal gifts' and 'benchmarking.' They adapt strategies from Worth's earlier book and introduce many new ones to meet current challenges and take advantage of new opportunities

Contents:

Introduction: New Strategies for a New Age / Michael J. Worth xxiii

Part I The Development Function 1

Chapter 1 Defining Institutional Advancement, Development, and Fund Raising / Michael J. Worth 3

Chapter 2 Elements of the Development Program / Michael J. Worth 11

Chapter 3 The Historical Overview / Michael J. Worth 24

Part II Foundations of Educational Fund Raising 37

Chapter 4 The State of Fund-Raising Theory and Research / Kathleen S. Kelly 39

Chapter 5 Academic Planning As the Foundation for Advancement / Jon S. Dellandrea, Adel S. Sedra 56

Chapter 6 The Roles of Key Individuals / Sara L. Patton 65

Part III Raising Funds from Individuals 73

Chapter 7 The Annual Giving Program / Fritz W. Schroeder 75

Chapter 8 Major Gift Programs / David R. Dunlop 89

Chapter 9 Principal Gifts / Frank D. Schubert 105

Chapter 10 Planned Giving / Ronald E. Sapp, Peter K. Kimball 112

Part IV The Campaign 129

Chapter 11 Campaigning in the New Century / William P. McGoldric, Paul A. Robell 135

Part V Corporate and Foundation Support 153

Chapter 12 New Patterns of Corporate Support / D. Chris Withers 155

Chapter 13 New Patterns of Foundation Support / Marianne Jordan 164

Part VI Traditions of Giving 177

Chapter 14 The Impact of Demographics / Judith E. Nichols 179

Chapter 15 Women As Philanthropists / Andrea Kaminski 187

Chapter 16 Giving Traditions of Minority Communities / Joanne B. Scanlan, John Abrahams 197

Chapter 17 International Fund Raising / Scott G. Nichols 206

Part VII Special Institutional Settings 219

Chapter 18 Institutionally Related Foundations in Public Colleges and Universities / Curtis R. Simic 221

Chapter 19 Raising Funds for Independent Schools / James M. Theisen, Patricia King Jackson 235

Chapter 20 Raising Funds for Community Colleges / Susan K. Kubik 246

Chapter 21 Raising Funds for a Professional School within a University / Linda G. Steckley 257

Part VIII Managing and Supporting Development Programs 267

Chapter 22 Structuring and Managing the Development Office / Robert R. Lindgren 269

Chapter 23 Prospect Research and Prospect Management / Eric Siegel 283

Chapter 24 Development Information Systems / Gail Ferris 297

Chapter 25 Benchmarking, Accountability, and Measuring Performance / James M. Langley 307

Part IX Development and Other Fields 317

Chapter 26 The Role of Public Relations in Fund Raising / Roger L. Williams 319

Chapter 27 The Role of Alumni Relations in Fund Raising / Charles H. Webb 332

Chapter 28 The Development Office and the Business Office / Ruth Constantine, Karin Lee George 339

Part X The Development Profession 349

Chapter 29 The State of the Profession / Eugene R. Tempel, Matthew J. Beem 351

Chapter 30 Ethical Issues in Educational Fund Raising / Jake B. Schrum 362

Chapter 31 Legal Trends Affecting Philanthropy / Bruce R. Hopkins 368

Conclusion: Issues and Perspectives / Michael J. Worth 383.

Notes:

Sequel to: Educational fund raising. 1993.

Includes bibliographical references (pages [405]-413) and index.

ISBN:

1573565180

OCLC:

51273890