The complete guide to nonprofit management / Smith, Bucklin & Associates ; edited by Robert H. Wilbur.

Format:

Book

Contributor:

Wilbur, Robert H. (Robert Hunter)

Smith, Bucklin & Associates.

Series:

Wiley nonprofit law, finance, and management series

Language:

English

Subjects (All):

Nonprofit organizations--Management.

Nonprofit organizations.

Physical Description:

xxi, 374 pages ; 24 cm.

Edition:

Second edition.

Place of Publication:

New York : Wiley, 2000.

Summary:

As nonprofit organizations face tough times, efficient and effective business management is essential for their survival. Now in an updated Second Edition, this popular how-to book addresses such vital issues as the importance of mission statements, the boards of directors' role in daily operations, planning a publicity campaign, coordinating special conventions, basic office management and information services, and much more. Brimming with step-by-step guidance and practical advice, this updated edition features: a refocused strategic planning chapter that presents an ongoing, organic form of planning and covers new topics such as mergers and alliances, strategic communications, international issues, and the use of the Internet.

Contents:

Establishing the organization's direction

Working together : maximizing board and staff effectiveness

Creating a marketing orientation in the nonprofit organization

Sustainable growth : developing profitable activities for the professional and trade association

Raising money to serve your cause

Providing needed educational programs

Making your meetings work - for you and your members

Using public relations tools to reach a broader audience

Getting political support for your cause

Looking beyond national borders

The new information technology : powerful tools for nonprofit management, marketing, and communications

Financial management

Your people and their environment

Knowing important legal requirements

Selecting and using consultants.

Notes:

Includes bibliographical references and index.

ISBN:

0471380628

OCLC:

43540213

Online:

Table of Contents