Community health education and promotion : a guide to program design and evaluation / consulting editor, Mary Ellen Wurzbach.

Format:

Book

Contributor:

Wurzbach, Mary Ellen.

Language:

English

Subjects (All):

Health education.

Community health services.

Health promotion.

Health Education--organization & administration.

Health Promotion--organization & administration.

Community Health Services--organization & administration.

Program Development.

Medical Subjects:

Health Education--organization & administration.

Health Promotion--organization & administration.

Community Health Services--organization & administration.

Program Development.

Physical Description:

vi, 660 pages : illustrations, maps ; 28 cm

Edition:

Second edition.

Place of Publication:

Gaithersburg, Md. : Aspen Publishers, 2002.

Contents:

Chapter 1 Development of Health Education and Promotion 1

Chapter 2 Personnel Management 43

Chapter 3 Community Assessment and Mobilization 73

Chapter 4 Culturally Competent Health Promotion 195

Chapter 5 Developing Successful Programs 281

Chapter 6 Creating and Tailoring Effective Materials 441

Chapter 7 Publicizing Your Program 547

Chapter 8 Program Evaluation 581

Chapter 9 Adapting to Diverse Audiences in Different Settings 603

Appendix A Professional Organizations for the Health Educator 627

Appendix B The Internet and Other Resources 633

Appendix C Healthy People 2010: Summary of Goals and Objectives 641.

Notes:

Previous ed. published in 1997 by Aspen Reference Group.

Includes bibliographical references and index.

ISBN:

0834220970

OCLC:

48390643