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New product market analysis and development pipeline management -- the marketing and R&D interface / Min Ding.
LIBRA Diss. POPM2001.38
Available from offsite location
LIBRA HF003 2001 .D584
Available from offsite location
- Format:
- Book
- Manuscript
- Microformat
- Thesis/Dissertation
- Author/Creator:
- Ding, Min.
- Language:
- English
- Subjects (All):
- Penn dissertations--Marketing.
- Marketing--Penn dissertations.
- Penn dissertations--Managerial science and applied economics.
- Managerial science and applied economics--Penn dissertations.
- Local Subjects:
- Penn dissertations--Marketing.
- Marketing--Penn dissertations.
- Penn dissertations--Managerial science and applied economics.
- Managerial science and applied economics--Penn dissertations.
- Physical Description:
- vii, 169 pages : illustrations ; 29 cm
- Production:
- 2001.
- Notes:
- Thesis (Ph.D. in Marketing) -- University of Pennsylvania, 2001.
- Includes bibliographical references.
- Local Notes:
- University Microfilms order no.: 3003620.
- OCLC:
- 70951308
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