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Cable, an advertiser's guide to the new electronic media / Ronald B. Kaatz.
Lippincott Library HF6146.T42 K32 1982
Available
- Format:
- Book
- Author/Creator:
- Kaatz, Ronald B.
- Language:
- English
- Subjects (All):
- Cable television advertising--United States.
- Cable television advertising.
- Cable television--United States.
- Cable television.
- United States.
- Physical Description:
- xiii, 209 pages : illustrations ; 23 cm
- Place of Publication:
- Chicago, IL : Crain Books, [1982]
- Notes:
- Includes index.
- Bibliography: pages 199-200.
- OCLC:
- 9532012
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