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Strategies for Central and Eastern Europe / edited by Andrzej K. Koźmiński and George S. Yip.

Lippincott Library HC244 .S7628 2000
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Format:
Book
Contributor:
Koźmiński, Andrzej K.
Yip, George S.
Language:
English
Subjects (All):
Europe, Eastern--Economic conditions--1989-.
Europe, Eastern.
Eastern Europe.
Economic conditions.
Europe, Eastern--Commerce.
Commerce.
Physical Description:
xv, 320 pages : 1 map ; 24 cm
Place of Publication:
New York : St. Martin's Press, 2000.
Summary:
"Strategies for Central and Eastern Europe" provides a unique and cutting-edge analysis of the future for big business in the former Soviet states of Central and Eastern Europe. The dramatic political changes of the 1990s were swiftly accompanied by high levels of foreign investment. However, many multinational companies are still grappling with the integration of the region into their global strategy. This book responds to their difficulties and provides a framework for the development of successful global, regional and country strategies. Chapters by regional experts provide specific practical guidance on the local economic, trade, institutional and cultural factors affecting successful implementation. They look at Hungary, Poland, Czech Republic, Slovak Republic, Slovenia, Romania, Bulgaria, and the Ukraine. Star ratings summarize the opportunities in each country and include lists of top investors, exporters, multinationals and local companies in the region.
Contents:
1 Evaluating the Central and Eastern European Opportunity: Eastern Promise / Andrzej K. Kozminski, George S. Yip, Anna M. Dempster 1
2 Hungary: Goulash Capitalism / Janos Vecsenyi, Gabor Szigeti 33
3 Poland: From Solidarity to Solid Economy / Adrian Szumski 57
4 The Czech Republic: A Window of Opportunity / Helena Hruzova, Zdenek Soucek 86
5 Slovakia: Seeking Alliances / Jan Morovic 119
6 Slovenia: Small is Successful / Nenad Filipovic 150
7 The Baltic States: Trading Hub / Robertas Jucevicius 177
8 Romania: Resources for the Region / Cristian M. Baleanu 209
9 Bulgaria: Building on the Black Sea / Bojil Dobrev, Stefan Dobrev 240
10 Ukraine: Europe's Frontier / Bohdan Hawrylyshyn, Pavlo Sheremeta 264
11 Conclusions: The Sun Rises in the East / Andrzej K. Kozminski, George S. Yip 284
Appendix Globalization Measures 304.
Notes:
Includes bibliographical references and index.
ISBN:
031223550X
OCLC:
44046905

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