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Essentials of marketing high technology / William L. Shanklin, John K. Ryans, Jr.

Lippincott Library HC79.T4 S49 1987
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Format:
Book
Author/Creator:
Shanklin, William L.
Contributor:
Ryans, John K.
Shanklin, William L.
Language:
English
Subjects (All):
High technology--Marketing.
High technology.
High technology industries.
Physical Description:
xxv, 353 pages : illustrations ; 23 cm
Place of Publication:
Lexington, Mass. : Lexington Books, [1987]
Notes:
Rev. ed. of: Marketing high technology. c1984.
Includes bibliographies and index.
ISBN:
0669132128
OCLC:
13796705

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