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Market opportunity analysis / Robert E. Stevens, Philip K. Sherwood.
Lippincott Library HF5415.2 .S775 1987
Available
- Format:
- Book
- Author/Creator:
- Stevens, Robert E., 1942-
- Language:
- English
- Subjects (All):
- Marketing research.
- Market surveys.
- Physical Description:
- xv, 186 pages : illustrations ; 24 cm
- Place of Publication:
- Lexington, Mass. : Lexington Books, [1987]
- Notes:
- Includes index.
- Bibliography: pages [107]-113.
- ISBN:
- 0669132284
- OCLC:
- 13665562
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