Academic strategy : the management revolution in American higher education / George Keller.

Format:

Book

Author/Creator:

Keller, George, 1928-2007.

Language:

English

Subjects (All):

Universities and colleges--United States--Administration.

Universities and colleges.

United States.

Administration.

Universities and colleges--United States--Planning.

Planning.

Physical Description:

xii, 211 pages ; 24 cm

Place of Publication:

Baltimore, Md. : Johns Hopkins University Press, 1983.

Summary:

Alone among America's major institutions, colleges and universities have traditionally refused to adopt modern management and planning. Now they have entered a perilous new era of declining enrollments, inflated costs, and shifting academic priorities. The result: higher education is going through a planning and management revolution. In this pathbreaking and splendidly written book, George Keller describes in absorbing detail the nature and dimensions of education's dramatic reversal and the reasons behind it. He examines the new role of strategic planning and how it is changing the role of professors, trustees, and college presidents. And Keller describes how colleges and universities can introduce the latest planning and management methods for their own benefit.

Contents:

1. The New Tableau of Higher Education 3

2. The Great Leadership Crisis 27

3. New Management Wine in Old Academic Bottles 40

4. Slouching Toward Strategy 72

5. Planning: The Turbulent State of the Art 99

6. Before Planning: Information, Quality, People 121

7. Shaping an Academic Strategy 140

8. Different Campuses, Different Processes 164

9. Tomorrow's Professors and Administrators 171.

Notes:

Includes index.

Bibliography: pages 194-204.

ISBN:

080183029X

OCLC:

9131955