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Welcome to the wired world : the new networked economy / Anne Leer.

Lippincott Library HC79.I55 L442 2000
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Format:
Book
Author/Creator:
Leer, Anne C.
Series:
ft.com.
ft.com
Language:
English
Subjects (All):
Information technology--Management.
Information technology.
Information society.
Information superhighway.
Information technology--Economic aspects.
Physical Description:
xvii, 221 pages : illustrations ; 23 cm.
Place of Publication:
Harlow : Pearson Education, 2000.
Summary:
Welcome to the Wired World examines the strategic issues executives need to know to take their business forward in the digital age. It also provides a synthesis of and commentary on the key reports, surveys, compliance and regulatory issues that are shaping commerce in the wired world.
Contents:
1 Visions of the Wired World
The shrinking planet 1
Imagining the future 3
Market drivers and key agents of change 6
Hype versus reality - guru talk and those great ideas 7
2 The Global Information Infrastructure
Emerging global systems 11
The rise of the Global Information Infrastructure (GII) 17
3 Technology
The development of media and communications technologies - from Gutenberg to Gates 27
Innovation and the rate of change 32
Managing technological investments 36
4 The market
The search for a market and the challenge of sizing it 39
The meaning of convergence 45
The new evolving market structure 47
Redefining the market 48
5 Content
What content, which customer? 51
The trouble with information assets 53
The intellectual property system 56
Copyright 58
6 Electronic commerce
Defining electronic commerce 74
Trends in, and the value of, e-markets 75
Information transactions - tangible versus intangible assets 76
The challenge of security 78
Cryptography and the role of encryption technology 79
Transactional systems for network commerce 83
Possible future developments 93
7 The networked economy
Towards the Knowledge Age 96
Human capital and knowledge management 97
Barriers to be resolved 102
Conditions for market efficiency and potential risk 105
Projections of future developments 107
8 Wired organizations
Challenges and strategic responses of key players 109
Publishers in a mixed media environment 112
Digital television 123
Transforming advertising 126
Value creation and changing business models 129
9 Public services
Reinventing government 139
Lifelong learning and the rapid transformation of the education sector 141
Global overview of ICT initiatives in education 145
The call for public- and private-sector partnerships 150
10 People
The individual citizen and the Wired World 155
The opportunities and impact of teleworking 159
Net addiction and other cyberspace side-effects 164
The digital divide 166
The Global Information Society versus information city states 168
1 Chapter 1 of the Bangemann Report Europe and the global information society: Recommendations to the European Council, 26 May 1994 170
2 Speech of US Vice President AI Gore at the International Telecommunication Union's first World Telecommunications Development Conference, Buenos Aires, March 1994 180
3 Speech of US Vice President Al Gore, 15th International ITU Conference, 12 October 1998 192.
Notes:
Includes bibliographical references and index.
ISBN:
0273635603
OCLC:
43515928

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