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Consumer research study on reading and book purchasing / prepared for the Book Industry Study Group, inc. by Yankelovich, Skelly and White, inc.
LIBRA Z471 .Y36 1978a
Available from offsite location
- Format:
- Book
- Author/Creator:
- Yankelovich, Skelly and White, inc.
- Series:
- Research report (Book Industry Study Group) ; Book Industry Study Group ; no. 6.
- BISG report ; no. 6
- Language:
- English
- Subjects (All):
- Booksellers and bookselling--United States.
- Booksellers and bookselling.
- United States.
- Books and reading--United States.
- Books and reading.
- Reading interests--United States.
- Reading interests.
- Physical Description:
- i, 333 pages : diagrams ; 28 cm.
- Other Title:
- Reading and Book Purchasing.
- Place of Publication:
- [Darien, Conn.] : The Group, 1978.
- Notes:
- Cover title: The 1978 consumer research study on reading and book purchasing.
- Bibliography: pages 330-333.
- Photocopy. Philadelphia : University of Pennsylvania, 1978.
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