Beware wet paint / designs by Alan Fletcher ; commentary by Jeremy Myerson.

Format:

Book

Author/Creator:

Fletcher, Alan

Contributor:

Myerson, Jeremy.

Language:

English

Subjects (All):

Fletcher, Alan--Themes, motives.

Fletcher, Alan.

Themes, motives.

Physical Description:

266 pages : illustrations (some color) ; 26 cm

Place of Publication:

London : Phaidon, [1996]

Summary:

A founder partner of the leading design firm Pentagram, Alan Fletcher is considered by many in the graphic design world to be a contemporary master, known for his sharp and unerring sense of style. From the initial brief to the often award-winning outcome, here are more than a hundred of Fletcher's design solutions. Grouped into thematic chapters for instructive reference, the projects demonstrate his lithe and lateral jumps, his skills and techniques and his ability to fuse interpretation, aesthetics and function with apparent ease. The commentary shows how each graphic idea was developed, giving insights both into the individual project and into the way in which the design process can be manipulated.

Notes:

Includes index.

"Beware wet paint Designs by Alan Fletcher presents graphic design from the hands and thoughts of a contemporary master. These are demonstrated with 250 examples of work produced for major clients around the world, or just for his own amusement. Grouped into thematic chapters, the examples show his concepts and references, his lithe and lateral jumps, his ability to fuse interpretation, aesthetics and function with apparent ease. Personal observations and four essays give further critical and biographical insight into the work, and the man. Each of the designs is accompanied with a commentary by Jeremy Myerson"--Dust jkt. spine.

ISBN:

0714833541

OCLC:

34761891