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Women entrepreneurs only : 12 women entrepreneurs tell the stories of their success / Gregory K. Ericksen.

Lippincott Library HD6072.6.U5 E74 1999
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Format:
Book
Author/Creator:
Ericksen, Gregory K.
Contributor:
Ernst & Young.
Language:
English
Subjects (All):
Self-employed women--United States--Case studies.
Self-employed women.
Entrepreneurship--United States--Case studies.
Entrepreneurship.
Businesswomen.
United States.
Businesswomen--United States--Case studies.
Success in business--United States--Case studies.
Success in business.
Genre:
Case studies.
Physical Description:
xii, 259 pages : portraits ; 24 cm
Place of Publication:
New York : John Wiley, [1999]
Summary:
These three women epitomize the kind of people Ernst & Young has honored over the past twelve years as outstanding entrepreneurs, people who are resourceful, creative, independent thinkers, hard workers, risk takers, and visionary leaders. Assembled here are twelve compelling, behind-the-scenes stories of women--single mothers, wives, and daughters--who were seized by brilliant ideas, started from meager beginnings, and moved up in the business world with an uncompromising desire to succeed.
In Women Entrepreneurs Only, you will discover who these women are, find out what motivates them, who helped them the most, what they would have done differently if they knew then what they know now, and what advice they have for aspiring entrepreneurs. These women mean business, but they have also created a nurturing environment within the business world, where their people work with them rather than for them, and where the businesses they own are truly and uniquely their own.
The Entrepreneurial Services practice of Ernst & Young is dedicated to owner-managed and middle-marke businesses. It consults in the areas of finance, taxes, accounting, business planning, information systems, and international expansion.
Contents:
Chapter 1 "Business Is Common Sense" / Sheryl Leach, Barney 1
Chapter 2 "I've Always Had a Lot of Confidence" / Jenny Craig, Jenny Craig, Inc. 23
Chapter 3 "Treat Others the Way You Want to Be Treated" / Ruth Fertel, Ruth's Chris Steak House 45
Chapter 4 "The Product Is Always King" / Joy Mangano, Ingenious Designs, Inc. 67
Chapter 5 "Owning a Business Is Like Owning the Greatest Toy in the World" / Mary Ellen Sheets, Two Men and A Truck 87
Chapter 6 "The Kitchen Store That Comes to Your Door" / Doris Christopher, The Pampered Chef, Ltd. 109
Chapter 7 "If You Do a Good Job, Someone Will Notice" / Dorothy J. White, Miracle Services, Inc. 131
Chapter 8 "The Best Coffee in the World and Service with a Smile" / JoAnne Shaw, The Coffee Beanery, Ltd. 151
Chapter 9 "I'm Always Thinking About Different Ideas to Try" / Sharon Lobel, Seal-It, Inc. 173
Chapter 10 "We've Made Service Our Priority" / Ebby Halliday, Ebby Halliday, Realtors 197
Chapter 11 "We're Creating Memories for People" / Sherrie Myers, Lansing Lugnuts 217
Chapter 12 "The Kind of Care Giver I Would Want for My Own Mother" / Deborah Johnston, Care Advantage, Inc. 239.
Notes:
Profiles from the Ernst & Young Entrepreneur Survey conducted in September 1998.
ISBN:
0471324396
OCLC:
40543604

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