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Principles of marketing; a textbook for colleges and schools of business administration / by Paul Wesley Ivey.
LIBRA 657 Iv35a
Available from offsite location
- Format:
- Book
- Author/Creator:
- Ivey, Paul Wesley, 1890-
- Language:
- English
- Subjects (All):
- Marketing.
- Physical Description:
- 2 preliminary leaves, iii-v, 377 pages ; 22 cm
- Place of Publication:
- New York : The Ronald press company, [1921] 1922]
- Notes:
- "Collateral readings": pages 333-339.
- OCLC:
- 17017563
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