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A handbook : integrating market research into transit management / Rebecca Elmore-Yalch.
Lippincott Library HE4461 .E33 1998
Available
- Format:
- Book
- Author/Creator:
- Elmore-Yalch, Rebecca.
- Series:
- Report (Transit Cooperative Research Program) ; 37.
- TCRP report ; 37
- Language:
- English
- Subjects (All):
- Market segmentation--United States.
- Market segmentation.
- United States.
- Local transit--United States--Management.
- Local transit.
- Management.
- Physical Description:
- 207 pages : illustrations ; 28 cm.
- Other Title:
- Integrating market research into transit management
- Place of Publication:
- Washington, D.C. : Transportation Research Board : National Academy Press, 1998.
- Notes:
- "Research sponsored by the Federal Transit Administration in cooperation with the Transit Development Corporation."
- At head of title: Transit Cooperative Research Program.
- Includes bibliographical references (pages 206-207).
- ISBN:
- 0309062721
- OCLC:
- 39551653
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