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Spin : how to turn the power of the press to your advantage / Michael S. Sitrick, with Allan Mayer.

Lippincott Library HD59 .S458 1998
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Format:
Book
Author/Creator:
Sitrick, Michael S. (Michael Steven), 1947-
Contributor:
Mayer, Allan.
Language:
English
Subjects (All):
Public relations.
Physical Description:
viii, 215 pages ; 24 cm
Place of Publication:
Washington, D.C. : Regnery Pub. ; Lanham, MD : Distributed to the trade by National Book Network, [1998]
Summary:
The world's most revered spinmaster divulges the true stories behind explosive celebrity scandals, reveals his secret strategies for managing the press, and provides an outline for crisis management.
Notes:
Includes index.
ISBN:
0895264110
OCLC:
38239496

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