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Selling to newly emerging markets / Russell R. Miller.

Lippincott Library HF1416.5 .M55 1998
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Format:
Book
Author/Creator:
Miller, Russell R., 1928-
Language:
English
Subjects (All):
Export marketing--United States.
Export marketing.
Country risk.
United States.
Foreign trade promotion--United States.
Foreign trade promotion.
Risk management--United States.
Risk management.
Country risk--United States.
Former Soviet republics--Economic conditions.
Former Soviet republics.
Europe, Central--Economic conditions.
Europe, Central.
Central Europe.
Economic conditions.
Physical Description:
xii, 274 pages : illustrations ; 25 cm
Place of Publication:
Westport, Conn. : Quorum Books, 1998.
Summary:
A clear, comprehensive examination of the world's newly emerging markets and the opportunities they hold for U.S. marketers, as well as a cogent discussion of how to enter and benefit from them, with minimum risk.
Notes:
Includes bibliographical references (pages [263]-265) and index.
ISBN:
1567200443
OCLC:
37373406

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