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Multimedia marketing for design firms / Curtis B. Charles , Karen M. Brown.
LIBRA NA1996.5 .C48 1996 1 v. + disc
Available from offsite location
- Format:
- Book
- Author/Creator:
- Charles, Curtis B.
- Language:
- English
- Subjects (All):
- Architectural services marketing--United States--Data processing.
- Architectural services marketing.
- United States.
- Physical Description:
- xv, 222 pages : illustrations ; 23 cm + 1 computer laser optical disc (4 1/2 in.)
- Place of Publication:
- New York : John Wiley & Sons, [1996]
- Summary:
- This book helps designers prepare polished and effective presentations using the wealth of computer tools available today. It explains the value and uses of specific software applications, hardware, and other communications technology in order to help designers successfully market their services to prospective clients. It also explains how to intelligently add these new technologies to a design firm's existing marketing processes.
- Notes:
- Includes index.
- ISBN:
- 0471146099
- OCLC:
- 34410199
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