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Media virus! : hidden agendas in popular culture / Douglas Rushkoff.

Van Pelt Library P94.65.U6 R87 1996
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Format:
Book
Author/Creator:
Rushkoff, Douglas.
Language:
English
Subjects (All):
Mass media and culture--United States.
Mass media and culture.
United States.
Popular culture--United States.
Popular culture.
Physical Description:
xv, 344 pages ; 21 cm
Edition:
[Revised and updated edition].
Place of Publication:
New York : Ballantine Books, [1996]
Summary:
Bold, daring, and provocative, Media Virus! examines the intricate ways in which popular media both manipulate and are manipulated by those who know how to tap into their power. Douglas Rushkoff shows that where there's a wavelength, there's a way to "infect" those on it - from the subtly, but intentionally, subversive signals broadcast by shows like "The Simpsons", to the O.J. media frenzy surrounding the Nicole Brown Simpson murder case, chase, and trial. What does it all mean? Unless you've been living in a cave that isn't cable-ready, you're already infected with the media virus. But don't worry, it won't make you sick. It will make you think....
Notes:
Includes bibliographical references (pages 329-331) and index.
ISBN:
0345397746
OCLC:
34296484

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