1 option
Selling radio direct / Michael C. Keith.
Lippincott Library HF6146.R3 K453 1992
Available
- Format:
- Book
- Author/Creator:
- Keith, Michael C., 1945-
- Language:
- English
- Subjects (All):
- Radio advertising.
- Physical Description:
- ix, 117 pages : illustrations, maps ; 24 cm
- Place of Publication:
- Boston : Focal Press, [1992]
- Summary:
- Gives readers the tools to become successful radio sales people and features the insights of dozens of top professionals on how to succeed as a radio salesperson.
- Notes:
- "Broadcasting"--Cover.
- Includes bibliographical references (page 117).
- ISBN:
- 0240800915
- OCLC:
- 24628448
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