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How the Cadillac got its fins : and other tales from the annals of business and marketing / Jack Mingo.
LIBRA HF3021 .M557 1994
Available from offsite location
- Format:
- Book
- Author/Creator:
- Mingo, Jack, 1952-
- Language:
- English
- Subjects (All):
- United States--Commerce--History--Anecdotes.
- United States.
- Commerce.
- History.
- Industries--United States--History--Anecdotes.
- Industries.
- New products--United States--History--Anecdotes.
- New products.
- Marketing--United States--History--Anecdotes.
- Marketing.
- Businessmen--United States--Anecdotes.
- Businessmen.
- Genre:
- Anecdotes.
- Physical Description:
- x, 228 pages ; 19 cm
- Edition:
- First edition.
- Place of Publication:
- New York : HarperCollins, [1994]
- ISBN:
- 0887306772 :
- OCLC:
- 29702614
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