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Designing interactive strategy : from value chain to value constellation / Richard Normann and Rafael Ramírez.

Lippincott Library HD30.28 .N67 1994
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Format:
Book
Author/Creator:
Normann, Richard, 1943-
Contributor:
Ramírez, Rafael, 1956-
Language:
English
Subjects (All):
Strategic planning.
Industrial management.
Value.
Production management.
Strategic planning--Case studies.
Genre:
Case studies.
Physical Description:
xxiii, 155 pages : illustrations ; 24 cm
Place of Publication:
Chichester, England ; New York : Wiley, [1994]
Notes:
Includes bibliographical references (pages [149]-150) and index.
ISBN:
0471950866
OCLC:
30033168

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