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Corporate image : communicating visions and values / edited by Allyson LaBorde.
Lippincott Library HD59.2 .C676 1993
Available
- Format:
- Book
- Conference/Event
- Conference Name:
- Corporate Image Conference (4th : 1993)
- Series:
- Conference Board report ; no. 1038.
- Report / The Conference Board ; no. 1038
- Language:
- English
- Subjects (All):
- Corporate image.
- Corporations--Public relations.
- Corporations.
- Genre:
- Conference papers and proceedings.
- Physical Description:
- 57 pages ; 28 cm.
- Place of Publication:
- New York, NY : Conference Board, [1993]
- Summary:
- Selected speakers at the Conference Board's 1993 Corporate Image Conference discuss strategies companies can employ in developing and implementing an image that can be most effective in the current economic and social climate.
- ISBN:
- 0823705102
- OCLC:
- 28527997
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