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Environmental marketing : positive strategies for reaching the green consumer / Walter Coddington.

Lippincott Library HF5413 .C63 1993
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Format:
Book
Author/Creator:
Coddington, Walter.
Language:
English
Subjects (All):
Green marketing.
Product management--Environmental aspects.
Product management.
Physical Description:
xi, 252 pages : illustrations ; 24 cm
Place of Publication:
New York : McGraw-Hill, [1993]
Notes:
Includes bibliographical references and index.
ISBN:
0070115990 :
OCLC:
26852865

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