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Promotional culture : advertising, ideology, and symbolic expression / Andrew Wernick.
Lippincott Library HF5821 .W46 1991
By Request
- Format:
- Book
- Author/Creator:
- Wernick, Andrew.
- Series:
- Theory, culture & society (Unnumbered)
- Theory, culture & society
- Language:
- English
- Subjects (All):
- Advertising--Social aspects.
- Advertising.
- Symbolism in advertising.
- Imagery (Psychology).
- Popular culture.
- Physical Description:
- ix, 208 pages : illustrations ; 24 cm.
- Place of Publication:
- London ; Newbury Park : Sage Publications, 1991.
- Notes:
- Includes bibliographical references (pages [199]-203) and index.
- ISBN:
- 0803983905
- 0803983913
- OCLC:
- 25409080
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