Television in transition : the values of broadcast television in a changing marketplace : a study / commissioned by the National Association of Broadcasters and the Television Bureau of Advertising ; Philip D. Jursek and Norman S. Hecht.

Format:

• Book

Author/Creator:

• Jursek, Philip D.

Contributor:

• Hecht, Norman S.
• National Association of Broadcasters.
• Television Bureau of Advertising (U.S.)

Language:

English

Subjects (All):

• Television broadcasting--United States--Statistics.
• Television broadcasting.
• United States.
• Television viewers--United States--Statistics.
• Television viewers.
• Television advertising--United States--Statistics.
• Television advertising.

Genre:

• Statistics.

Physical Description:

vi, 100 pages ; 28 cm

Place of Publication:

Washington, D.C. : The Broadcasters ; New York, N.Y. : The Bureau, [1989]

ISBN:

0893240672

OCLC:

21561466