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Dear friend : mastering the art of direct mail fund raising / by Kay Partney Lautman and Henry Goldstein ; foreword by David Ogilvy.
Lippincott Library HG177 .L378 1991
Available
- Format:
- Book
- Author/Creator:
- Lautman, Kay Partney.
- Language:
- English
- Subjects (All):
- Direct-mail fund raising.
- Genre:
- Dictionaries.
- Physical Description:
- xxii, 378 pages : illustrations ; 26 cm
- Edition:
- Second edition.
- Other Title:
- Mastering the art of direct mail fund raising.
- Place of Publication:
- Rockville, MD : Fund Raising Institute, [1991]
- Notes:
- Includes glossary and index.
- ISBN:
- 0930807189
- OCLC:
- 26740297
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