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Listening for a president : a citizen's campaign methodology / Ruth M. Gonchar Brennan and Dan F. Hahn.
LIBRA JK518 .B74 1990
Available from offsite location
- Format:
- Book
- Author/Creator:
- Brennan, Ruth M. Gonchar.
- Series:
- Praeger series in political communication
- Language:
- English
- Subjects (All):
- Presidents--United States.
- Presidents.
- Political oratory.
- Evaluation.
- United States.
- Communication in politics--United States.
- Communication in politics.
- Political oratory--United States--Evaluation.
- Social sciences--Biographical methods.
- Social sciences.
- Physical Description:
- xiv, 200 pages ; 25 cm.
- Place of Publication:
- New York : Praeger, 1990.
- Summary:
- Brennan and Hahn here propose both a new method of biographical study for students of political communication and a new way of evaluating candidates for presidential office. The authors argue that given the biases inherent in the print and broadcast media, the only way to obtain accurate information about presidential candidates is to analyze information from the primary sources--the candidates themselves. They show how careful listening and rigorous analysis can enable the reader to extract reliable clues to presidential competence from the speeches, debates, press conferences, and advertising spots of the candidates.
- Notes:
- Includes bibliographical references (pages [191]-196) and index.
- ISBN:
- 0275932451
- OCLC:
- 20670418
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