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Persuasion : theory and research / Daniel J. O'Keefe.
Annenberg Library - Reserve BF637.P4 O54 1990
Available
- Format:
- Book
- Author/Creator:
- O'Keefe, Daniel J., 1950-
- Series:
- Current communication, an advanced text series ; v. 2.
- Current communication, an advanced text series ; v. 2
- Language:
- English
- Subjects (All):
- Persuasion (Psychology).
- Physical Description:
- 270 pages ; 24 cm.
- Place of Publication:
- Newbury Park, CA : Sage Publications, 1990.
- Notes:
- Includes bibliographical references (pages 224-255)
- Includes indexes.
- ISBN:
- 0803933681
- OCLC:
- 21042568
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